A dream project to say the least. I creative directed a package for the UFC White House event, developing a visual identity that captured the magnitude and significance of one of the most unique events in UFC history. The goal was to create a bold, premium visual language that balanced the intensity of UFC with the historic setting in our nations capital on it’s 250th anniversary.

UFC_26_F250_LOGO_LOOP_02 (00237).png
UFC_26_F250_WIPE_01 (00011).png
UFC_26_F250_REJOIN_NICKAL_DAUKAUS_EX (00033).png
UFC_26_F250_CAPPER_TOPURIA_GAETHJE (00126).png
UFC_26_F250_PICTURE_SLAM_04_US_GAETHJE_EX (00167).png
UFC_Edit_Freedom_03 (00622).png
UFC_26_F250_PICTURE_SLAM_01_GE_TOPURIA_EX (00200).png
UFC_26_F250_PICTURE_SLAM_02_US_CHANDLER (00119).png
UFC_26_F250_PICTURE_SLAM_04_BR_PEREIRA_EX (00151).png
UFC_26_F250_PICTURE_SLAM_03_US_O'MALLEY (00084).png
UFC_26_F250_LOGO_ID (00063).png
UFC_26_F250_LOGO_ID (00145).png
UFC_26_F250_LOGO_ID (00250).png
UFC_26_F250_LOGO_ID (00354).png
UFC_26_F250_TOTT.png
USA_flag (00040).png
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